Education
Education & Training
Education sits at the heart of everything Bill does.
This space is dedicated to learning through food, from foundational cooking skills and authentic Thai techniques to deeper understanding of flavour, balance, and culture. It brings together Bill’s online cooking school, practical lessons, and educational content developed through years in professional kitchens and time spent learning on the road.
To begin with, the focus is on Thai cuisine, taught in a clear, accessible way for home cooks and professionals alike. Over time, as Bill continues to travel and cook alongside chefs around the world, this section will expand to include new cuisines, techniques, and perspectives.
Whether you’re here to improve your skills, learn something new, or understand food beyond recipes, this is where the learning happens.
Bill's journey to teach the world to cook the Thai way
Early Access: Bill's Cooking Club
Online cooking school
Bill’s Cooking School is an online learning space built around real cooking, real techniques, and real understanding. Designed for anyone who wants to go beyond recipes, it focuses on building strong foundations first — starting with Thai cuisine and expanding as the journey continues.
Lessons are practical, structured, and accessible, drawing on Bill’s experience in professional kitchens and what he’s learned cooking alongside chefs and communities on the road.
Support can include:
- Step-by-step cooking lessons and recipes
- Core fundamentals (knife skills, preparation, timing, balance)
- Authentic Thai dishes and techniques
- Home-kitchen adaptations and practical tips
- Short, focused video lessons
- Pay-per-video access and subscription options
- Monthly and annual membership plans
- Ongoing content added as new cuisines and techniques are explored
Ideal for:
- Aspiring chefs or home cooks
- Pub and restaurant teams
- Cooks interested in cooking authetic thai food
Private Chef Training
1-2-1 and 1-2-many education
Bill offers tailored private chef training designed to support individuals and teams looking to improve skills, confidence, and understanding in the kitchen. Training is practical, hands-on, and adapted to the level, goals, and environment of those involved — whether that’s a home kitchen, professional setting, or live service environment.
Sessions focus on real-world cooking, technique, and decision-making, drawing on Bill’s experience in professional kitchens and what he’s learned cooking alongside chefs and food communities internationally.
All training is tailored. Format, length, and content are discussed in advance to ensure the sessions deliver genuine value and practical outcomes. For availability and enquiries, please get in touch via the contact page.
Support can include:
- Thai cooking techniques and flavour balance
- Menu development and dish refinement
- Group cooking sessions and demonstrations
- Menu and technique workshops
- Kitchen efficiency and prep systems
- Custom sessions built around your venue or concept
Ideal for:
- Aspiring chefs, career changers or home cooks
- Pub and restaurant teams
- In-house development sessions
- Food-led experiences and demonstrations
Food-led Business Consultancy
Helping food-led restaurants and pubs with their food
Building a successful food business takes more than great cooking.
Bill offers food-led consultancy to support businesses at different stages — from early-stage concepts and menu development to refining existing operations. Drawing on experience across professional kitchens, catering, events, and content-led food projects, Bill works closely with clients to help shape ideas into practical, sustainable offerings.
The focus is always on food first — how it’s created, presented, priced, and delivered — and how it fits into the wider business model.
Support can include:
- Menu development and refinement
- Concept creation and food positioning
- Authentic cuisine guidance (with a focus on Thai food)
- Kitchen workflow and preparation systems
- Food quality and consistency
- Supplier conversations and ingredient sourcing guidance
- Pop-ups, guest chef nights, and launch support
- Training and knowledge transfer for teams
Who it's for:
- Restaurants, pubs, and hospitality venues
- Food businesses developing new concepts
- Operators looking to introduce or improve Thai or Asian-inspired menus
- Founders seeking food-first insight before scaling
An Ongoing Journey
This page will continue to evolve as Bill’s time in Thailand unfolds. New locations, experiences, itineraries, and stories will be added as they happen, offering an honest, real-time view into the journey.
What’s happening here now is shaping everything that comes next.